If you own a retail business, you’re probably bracing yourself for the holiday season. In the coming months, your employees will experience a constant rush of customers, ransacked shelves, a flood of product questions, and plenty of frustrated shoppers—and that’s just the beginning. Amid the madness, there’s one thing that can make your workers’ lives substantially easier: retail LMS software.
You can try to prepare your retail sales reps for all the scenarios they might face on the floor, from long lines of impatient customers to super specific product questions. However, there’s no way to anticipate every possible interaction. Every so often, a customer will ask a question that your employee never learned how to answer. You can’t always be there to help when this happens, but a retail learning management system (LMS) can.
A retail LMS is a software that provides online training courses, product data, and other learning materials right on employees’ mobile devices. These systems deliver integral support to employees who can’t leave the sales floor. Instead of giving a generic answer to a product question or running off to grab another employee who might be able to help, your retail sales reps can pull out their phones and get immediate answers.
The holiday season is always busy in the retail industry, but you can expect things to be even crazier this year. Despite supply chain shortages and labor issues, major finance companies predict a 7% increase in sales from last year. Your retail workers will need all the help they can get in November and December to keep up with customer demands.
Luckily, LMS platforms have two capabilities that can significantly reduce the burden: product information management (PIM) and employee training. Here’s how you can use these features to get you through the winter.
Your retail sales rep clocks in on Black Friday, and a customer immediately approaches them to ask about a new toy that’s on sale. This customer wants to know how the toy works, if it has good reviews, and whether there’s a better sale elsewhere. These questions are pretty routine, but there’s one problem: this product just arrived last night, and your sales rep knows absolutely nothing about it.
If your LMS contains a PIM solution, your employee doesn’t have to know the answers. Instead, they can pull out their phone, log in to the system, scan the product’s barcode, and find the relevant details in a retail knowledge base. Your employee sees that the product has nearly five stars and is selling for half its regular price, and they can show the customer a video that demonstrates how the toy works.
Using an LMS system, your employees can provide better customer service, share information that influences the shopper’s buying decision, and save valuable time during the busiest weeks of the year.
A customer shows up two days after Christmas with an unwanted gift and a receipt in hand. Your new cashier isn’t sure how to process the return because the original buyer purchased the product on sale. Every other cashier is busy checking out customers, and your new worker starts to panic—until they remember the training resource in their pocket.
Within a few minutes, your employee pulls up a training guide on their LMS, follows step-by-step instructions, and processes the return, all without having to leave the sales floor.
When you can’t be there for your retail employees this winter, Vizual Trainer can. Schedule a demo today to see our retail LMS in action.
You only have a few weeks until holiday shoppers start flooding your store, but that doesn’t mean it’s too late to prepare. Investing in a training and product information management system now is an excellent way to get your business and your employees ready for these next few months.
FLX Systems designed the Vizual Trainer as an all-in-one job aid software for retail workers. Our cutting-edge system contains a product knowledge base and training hub that your employees can access from any mobile device. When your employees start to get overwhelmed on the sales floor this winter, Vizual Trainer can instantly provide the support they need.
Contact us today to learn more about our software and schedule a Vizual Trainer demo.
FLX Systems empowers deskless workers through technology. We develop software solutions for the underrepresented 80% of global workers who do their jobs on the sales floor or in the service field.